Whether we are talking about established multinationals or startups, email marketing is an extremely effective marketing strategy. It makes it easy to communicate with both existing and potential customers, and ensures that you turn the former into repeat buyers and the latter into new customers.
However, for business owners, attempting to send out many emails to a contact list or email subscribers by hand is almost impossible. When retailers and online stores send emails by hand, they don’t have email automation features or possibilities for message customization at scale.
Within this context, there has been a proliferation of software that assists anyone with an ecommerce store or any other type of ecommerce business to distribute unlimited emails, including email newsletters.
Whether you are looking for new subscribers, or you have a massive list of contacts, there is no shortage of software on the market.
Here’s an article listing the best eCommerce email marketing software for 2021. If you do email marketing you should read it: Email Markering Software